Retailers try to solve the fitting room dilemma as online sales grow

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On a recent trip to the fast-fashion retailer Zara, 20-year-old Katherine Hearden loaded up on tops, shorts and dresses in multiple sizes.

With Zara’s dressing rooms still closed due to Covid-related restrictions, she knew she wasn’t going to be able to try anything on in that store. So instead, Hearden checked out and schlepped across the street with her dad to another department store, where she grabbed a random pair of jeans and popped into an open fitting room. Her plan all along was to use this store to try on her

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Shein surpasses H&M, Zara in US fast fashion sales

Dive Brief:

  • Amid the pandemic-induced surge in e-commerce spending, Shein has become the largest fast-fashion retailer in the U.S., according to a June report from Earnest Research. The company now has more app downloads in the U.S. than Amazon. 

  • As of June 16, Shein comprised 28% of U.S. fast fashion sales, surpassing H&M (20%), Zara (11%), Forever 21 (10%) and Fashion Nova (8%), the report indicated. The company made up 13% of the total fast fashion industry sales at the beginning of 2021. 

  • Overall, the U.S. fast fashion market grew 15% between January 2021 and mid-June. Within that same

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10 Fourth of July 2021 Fashion Sales That Are Actually Worth Shopping

Fourth of July is traditionally a time to host backyard barbecues wherein one consumes copious amounts of hot dogs, followed by a show of fireworks at night. In-between your poolside hang outs or dinner with the parents, however, savvy shoppers will want to keep their phones near them. Why? Because a holiday in the United States isn’t a proper one without a sale or two — and this year’s Fourth of July fashion sales are worth checking out.

Whether you’re in need of a little bit of retail therapy or want to refresh your seasonal wardrobe before fall arrives, you

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The Best 4th of July Sales Actually Worth Shopping in 2021, According to Vogue

From mouthwatering food on the grill to festive fireworks in the sky, there’s so much to look forward to this holiday weekend. But out of all of the activities, shopping the 4th of July sales tops the list for us. How could anyone say no to an embroidered pair of Malone Souliers flats or a Le Chiquito Jacquemus bag?

And in addition to all of the fashion finds, now’s the perfect moment to make a few upgrades around the home. Turn your balcony into an outdoor oasis with Serena & Lily furniture or add a one-of-a-kind painting to your walls

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Exercise & Fitness Equipment Prime Day Deals (2021): Early Fitness Watch, Treadmill & Exercise Bike Sales & Deals for Runners Compared by Spending Lab

BOSTON–(BUSINESS WIRE)–Here’s our review of the best early exercise & fitness equipment deals for Amazon Prime Day 2021, including savings on best-selling treadmills, elliptical machines, exercise bikes & fitness watches. Browse the latest deals by clicking the links listed below.

Best elliptical machine deals:

More fitness equipment deals:

Best deals for runners:

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