• Business & Finance

    Lotus Retail Management cooperates with Buy2Sell to expand business, development and direct retail management for international brands in Vietnam

    HO CHI MINH CITY, Vietnam, Nov. 25, 2021 /PRNewswire/ — Lotus Retail Management (LRM) belongs to LLHP Pte. Ltd. in Singapore, same group as Buy2sell Vietnam. LRM has deep knowledge of the Vietnamese market and a strong retail distribution system and an extensive understanding of consumer behavior of different industries. Lotus Retail management in Vietnam Lotus Retail Management is an all-in-one solution to open new retail facilities in Vietnam for international brands to grow their physical presence in Vietnam and Singapore. LRM handles the full range of processes from search locations, design, construction, HR management, import,  

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  • Home Improvement

    Lowe’s enters retail media fray as home improvement continues to engage shoppers

    Dive Brief: Lowe’s unveiled a retail media network providing omnichannel advertising services to brands interested in reaching consumers through its properties, per a press release. The home improvement marketer worked with CitrusAd and Criteo on the initiative. The Lowe’s One Roof Media Network has several products currently available or in development, including ad placements on Lowes.com and the retailer’s mobile app; sponsored editorial content on those channels; digital and social media extensions; custom research and thought leadership; and measurement and closed-loop reporting tools. Premium native display banners and sponsored products on Lowes.com and the Lowe’s mobile app are the  

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