• Fashion & Shopping

    Amazon to open fashion store where algorithms suggest what to try on

    Jan 20 (Reuters) – Amazon.com Inc’s recipe for the department store of the future includes algorithmic recommendations and what one corporate director called “a magic closet” in the fitting room. The online retailer is making another push to grow its fashion business, announcing on Thursday it will open its first-ever apparel store this year, with a tech twist. “We wouldn’t do anything in physical retail unless we felt we could significantly improve the customer experience,” said Simoina Vasen, a managing director. At 30,000 square feet (2,787 sq meters), the planned “Amazon Style” shop near Los Angeles is smaller than the  

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  • Fashion & Shopping

    Shop Winter Hiking Clothes and Shoes for Under $100 at Amazon

    Each product we feature has been independently selected and reviewed by our editorial team. If you make a purchase using the links included, we may earn commission. With COVID-19 cases on the rise, you may find yourself once again planning outdoor adventures. But if you live in a cold climate or hope to visit somewhere with freezing temperatures, you’ll need the proper clothing, shoes, and accessories to keep you warm. Luckily, Amazon curated a section of winter hiking fashion, and we found the 16 best options for less than $100.   Whether you’re planning a miles-long hike, going for a  

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  • Fashion & Shopping

    24 Best Early Black Friday Amazon Fashion Deals to Shop Now

    Products in this story are independently selected and featured editorially. If you make a purchase using these links we may earn commission. Gone are the days where you had to wait until actual Black Friday to start shopping deals and rush to make all your purchases within 24 hours. Amazon has been releasing incredible fashion deals all month, and less than a week out from the main shopping event, the discounts are getting better and better.   Amazon’s early Black Friday fashion sale includes deals on top-rated clothes, shoes, and accessories. You’ll find cozy sweaters, puffer jackets, and Levi’s jeans for  

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  • Fashion & Shopping

    Instagram boutiques are selling clothes from Shein, AliExpress, and Amazon

    A few months ago, I came across a fashion brand on Instagram that purported to be a Los Angeles-based, woman-owned boutique. The tagline on its Instagram bio, “Alteration is innovation,” suggested that the brand championed clothing alteration and sold clothes that were upcycled or crafted out of old and discarded fabrics. The only red flag was the price of its clothes, which ranged from $60 to $150. These weren’t fast fashion prices, but they seemed suspiciously low for handcrafted garments. A quick reverse image search of the brand’s products confirmed my doubts. The Google results took me to another Instagram  

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  • Fashion & Shopping

    9 Amazon Fashion Brands You Need to Be Shopping

    You’re already well-acquainted with Amazon as your shopping preference for everything from household products to books, tech accessories to groceries. But since 2017 one of the world’s largest retail marketplaces has made a pointed effort to expand past their traditional stock. In less than four years, Amazon has introduced dozens of in-house fashion brands, making their mark on the style world in the process. (And with free speedy shipping on most Amazon Prime items, there’s never been an easier way to do a spot of last-minute shopping). We’ve gathered the nine standout Amazon fashion brands you need to know below.  

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