• Home Improvement

    These 15 Paint Colors Will Add the Most Value to Your Home

    Making small home improvements can go a long way toward increasing property value.  A fresh paint job using certain shades can maximize a home’s resale potential.  Warm whites, neutral grays, and muted blues and greens are ideal, according to experts. A paint job can go a long way when it comes to increasing property value. In fact, a fresh coat of paint on a home’s interior can reap a 107% return on investment, according to a survey by HomeGain. That’s an average value increase of about $2,000. But not all paint colors are created equal. Take it from Paul  

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  • Home Improvement

    Lowe’s enters retail media fray as home improvement continues to engage shoppers

    Dive Brief: Lowe’s unveiled a retail media network providing omnichannel advertising services to brands interested in reaching consumers through its properties, per a press release. The home improvement marketer worked with CitrusAd and Criteo on the initiative. The Lowe’s One Roof Media Network has several products currently available or in development, including ad placements on Lowes.com and the retailer’s mobile app; sponsored editorial content on those channels; digital and social media extensions; custom research and thought leadership; and measurement and closed-loop reporting tools. Premium native display banners and sponsored products on Lowes.com and the Lowe’s mobile app are the  

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  • Home Improvement

    The Home Improvement Research Institute Predicts Overall Home Improvement Product Sales to Continue Growth into 2025, with Uptick in Professional Market Growth

    Data from the recently released market update provides insight to home and building marketing professionals as the industry continues to shift in the wake of COVID-19 INDIANAPOLIS, Oct. 11, 2021 /PRNewswire/ — The Home Improvement Research Institute, the nation’s leading resource for market research concerning the home and building products industry, has forecasted the total U.S. building products market to continue building on exponential growth seen in 2020 and 2021. The total market will grow by an additional 2.9% from 2023 through 2025, with the consumer market growing by 2.3% and the professional market growing by 4.6%. This  

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  • Home Improvement

    Concord cape renovated on home improvement show

    An 1880 Concord cape-style home is getting a modern update on the popular PBS show “This Old House.”   For former city dwellers Megan and Lincoln Pasquina, the pandemic made them realize they needed more space to work from home and care for their growing 2-year-old son. Now they are planning to expand and update a home in historic Concord on season four of “This Old House.”  “I grew up in the area, I always loved this horse farm that was next door. Then this house became available, and it just felt kind of like fate,” Megan Pasquina tells host Kevin  

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  • Home Improvement

    The home improvement services market was valued at $316.8

    New York, Aug. 25, 2021 (GLOBE NEWSWIRE) — Reportlinker.com announces the release of the report “Home Improvement Services Market by Type, Buyers Age and City Type : Global Opportunity Analysis and Industry Forecast, 2021–2030” – https://www.reportlinker.com/p06126716/?utm_source=GNW The major driving factor for the home improvement services market is rise in interest and property costs across the world. This leads people to renovate or refurbish old houses as per their requirement and avoid huge expenditure on new houses. In addition, remodeling of newly bought old homes as per the requirement or choice before moving into the house is another driving factor of  

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