Fashion & Shopping

Black Fashion Fair’s Interactive Shopping Community Also Gives Back

For those unfamiliar with it, Black Fashion Fair is an online fashion destination that’s transformed its own shopping experience into one that feels like a master class on need-to-know designers. Founded by Antoine Gregory, the site is thoughtfully curated with collections from Black rising stars, along with in-depth background on each brand. The class of 2021, which was recently announced on the heels of Black Fashion Fair’s first anniversary, includes emerging brands that are already starting to sell out. Stock up on Varsity-inspired outerwear and sweatshirts from brands like John Dean III’s Renowned, elevate your denim collection with Donte Livingston’s Luxe Livingston pleated jackets, or complete your outfit with a Nicole Zïzi Studio handbag.

Not only does Black Fashion Fair provide a platform for emerging designers to shine and tell their stories, the website is also home to coveted exclusive launches from buzz-worthy labels. Available now to shop are wares from Theophilio, who recently made his runway debut at New York Fashion Week, and Sheila Rashid, whose growing list of fans includes Lena Waithe and Bella Hadid.

In addition to offering an educational way to shop, Black Fashion Fair is also building a community that honors the past, celebrates today’s brilliant talents, and uplifts the future of fashion. On the website, you can browse through an all-encompassing directory filled with Black designers, or dive into Black Fashion Fair’s editorial stories. Each one beautifully documents designer collections (the latest is dedicated to the iconic spring/summer 2020 pieces from Pyer Moss with photography by AB+DM). If you’re a student, stay on the lookout for Black Fashion Fair’s scholarship initiative, or brush up on your sewing techniques, thanks to a partnership with the Brooklyn Sewing Academy.

What better way to get through the week than by doing a little shopping for highly coveted items that also give back. Ahead, we’ve gathered some of our favorite items up for grabs on BlackFashionFair.org. So read on for the history-making designs.

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